Business Development Manager
posted by: spj_bot
- Develop and implement marketing strategies and Competitive Intelligence to promote the academy/institute’s courses and offerings.
- Coordinate with an appointed social media team/agency to develop and manage digital marketing campaigns, including social media, SEO marketing, Google ads, etc.
- Creating and manage LinkedIn and other suitable social media pages.
- Coordinate the creation and distribution of promotional content (brochures, newsletters, social media posts).
- Build partnerships with educational consultants and Educational Influencers (especially on social media), career counsellors, and feeder institutions.
- Identify new markets and student segments for outreach.
- Collaborate with Design team in updating Institution Pitch Deck (ppt) and other media elements of the Institution on a regular basis.
- Connect with Principals and Placement officers of schools and colleges.
- Connect with officials of other maritime organizations and government agencies to understand their training need and provide bespoke training solutions.