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Global Performance Marketing Manager (Paid Media)

posted by: spj_bot

At HSO, we’re looking for a Global Performance Marketing Manager to drive growth through paid digital campaigns across multiple channels worldwide. This is a hands-on role for someone with solid experience running and optimizing campaigns across search, social, display, and newer platforms. The ideal candidate will be comfortable building and managing multiple campaigns, analyzing data, and making smart recommendations to improve ROI, pipeline, and customer acquisition. Strong knowledge of PPC, paid social, and conversion optimization is essential.

Job Skills

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Business Development Manager

posted by: spj_bot
  • Develop and implement marketing strategies and Competitive Intelligence to promote the academy/institute’s courses and offerings.
  • Coordinate with an appointed social media team/agency to develop and manage digital marketing campaigns, including social media, SEO marketing, Google ads, etc.
  • Creating and manage LinkedIn and other suitable social media pages.
  • Coordinate the creation and distribution of promotional content (brochures, newsletters, social media posts).
  • Build partnerships with educational consultants and Educational Influencers (especially on social media), career counsellors, and feeder institutions.
  • Identify new markets and student segments for outreach.
  • Collaborate with Design team in updating Institution Pitch Deck (ppt) and other media elements of the Institution on a regular basis.
  • Connect with Principals and Placement officers of schools and colleges.
  • Connect with officials of other maritime organizations and government agencies to understand their training need and provide bespoke training solutions.

Job Skills

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