marketing analytic

Manager, Marketing Analytics - (Remote - US)

posted by: spj_bot

About Jobgether

Jobgether is a Talent Matching Platform that partners with companies worldwide to efficiently connect top talent with the right opportunities through AI-driven job matching.

One of our companies is currently looking for a Manager, Marketing Analytics in the United States.

In this role, you will be responsible for leveraging data to drive customer retention and improve business performance. By analyzing customer data, creating segmentation models, and collaborating with various teams, you will provide insights that shape marketing strategies. You will also play a key part in optimizing decision-making processes, utilizing tools like SQL and analytics platforms to track key customer metrics and drive growth.

Accountabilities:

Job Skills

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Junior Marketing & Insights Analyst

posted by: spj_bot

METRO is one of the top employers in the country with over 11.000 employees. Operates one of the largest retail networks, My market, with 230 outlets and is also the leading company in wholesale consumer goods with 50 METRO Cash & Carry stores countrywide.

 

We are looking for a Junior Marketing & Insights Analyst

Junior Marketing & Insights Analyst responsibilities include researching consumer behavior and exploring market trends and opportunities. This role uses this information to produce reports that identify areas of growth, customer marketing strategies based on research patterns they've identified through their studies, as well as client acquisition methods such as an inefficient place within a funnel where there could be more conversions happening than before.

 

What you will focus on:

Reporting & Insights: 

  • Segment customers based on revenue and purchase frequency to deliver targeted messaging.
  • Analyze and report on CRM campaign performance (email, push, in-app, SMS) targeted both to B2B and B2C audiences, offering actionable insights for optimization.
  • Assist in reporting on both B2C and B2B ecommerce channels
  • Work closely with the CRM Manager on measuring the effectiveness of the annual customer marketing strategy and report on activation results

Job Skills

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