We are looking for an experienced ASA / ASO Manager to drive organic and paid growth across the App Store and Google Play.

This role combines strong App Store Optimization fundamentals with hands-on expertise in Apple Search Ads, as well as a deep understanding of how mobile discovery and ranking algorithms work across both stores.

You will be responsible for increasing app visibility, installs, and conversions by building scalable ASO strategies, running performance-driven ASA campaigns, and continuously testing creatives, metadata, and keywords to maximize growth.

Responsibilities:

• Develop and execute ASO and ASA strategies for the App Store and Google Play

• Optimize app metadata: title, subtitle, keywords, short/long description, promotional text

• Plan, launch, and scale Apple Search Ads campaigns (Discovery, Search, Today, Products)

• Drive ASO growth on Google Play through metadata, creatives, and store listing experiments

• Conduct keyword research, competitor analysis, and search intent mapping for both stores

• Run A/B tests on creatives (icon, screenshots, preview videos, feature graphics) using product

page optimization and store listing experiments

• Improve conversion rate (CVR), click-through rate (CTR), and tap-through rate (TTR)

• Monitor and improve organic rankings, category rankings, and featured placements

Location: Remote - Fully remote across UK, Europe or onsite in NYC.

Remote | Full-time

Compensation: $150K - $250K

We are hiring on behalf of our client who is an innovative fintech organization establishing an onchain broker layer for global markets. By enabling the trading of equities, commodities, indices, and FX via perpetuals, the company bridges the gap between traditional finance and decentralized technology. Having secured over $27M in funding from premier venture capital firms and processed upwards of $50B in trading volume, the platform has demonstrated significant traction among high-volume macro traders.

The organization is seeking a Senior Growth Marketing Lead to join a lean, high-velocity Go-To-Market team. This is a "zero-to-one" opportunity for a high-agency operator to own user acquisition end-to-end. The successful candidate will strategize the next phase of user growth, identifying where the next 10,000 traders will come from and executing the experiments to convert them. Initially serving as a hands-on operator, this lead will collaborate with the Head of Marketing and the creative, social, and BD teams to validate channels before eventually scaling a dedicated growth department.

Key Responsibilities

We are looking for an SEO Specialist who will own and scale organic traffic across our product and marketing ecosystem.

You will be responsible for building a structured SEO strategy, growing search visibility, and driving high-quality traffic that converts into users.

This role combines technical SEO, content strategy, and analytics.

Responsibilities:

• Develop and execute SEO strategy across product pages, landing pages, and content.
• Conduct keyword research and identify growth opportunities based on search intent.
• Optimize website structure, internal linking, and on-page SEO.
• Work closely with content and copywriting teams to create SEO-driven content.
• Manage and improve technical SEO (indexing, crawling, page speed, Core Web Vitals).
• Analyze competitors and identify gaps in search visibility.
• Build and manage backlink strategy (outreach, partnerships, link building).
• Track and analyze SEO performance (traffic, rankings, conversions).
• Collaborate with product, marketing, and development teams on SEO improvements.
• Support SEO for multiple regions and languages.

Requirements

About the Role

As our SEO Expert, you will take full ownership of SEO strategy and execution for a portfolio of e-commerce clients. This is a client-facing role that combines strategic responsibility with hands-on implementation.

You will be responsible for developing, executing, and continuously improving SEO strategies that drive measurable organic growth. This role requires you to think ahead, identify risks early, and solve problems before they impact performance or client confidence.

You will work autonomously on day-to-day client work while collaborating closely with the Marketing Manager on strategic direction, complex challenges, and innovation within our SEO offering.

Mission Statement

The primary mission of the SEO Expert is to ensure that client SEO strategies are executed effectively, proactively, and with measurable business impact. This means anticipating challenges, adapting to changes in search behavior, and consistently delivering strong organic growth for e-commerce clients.

About the Role

As our SEO Expert, you will take full ownership of SEO strategy and execution for a portfolio of e-commerce clients. This is a client-facing role that combines strategic responsibility with hands-on implementation.

You will be responsible for developing, executing, and continuously improving SEO strategies that drive measurable organic growth. This role requires you to think ahead, identify risks early, and solve problems before they impact performance or client confidence.

You will work autonomously on day-to-day client work while collaborating closely with the Marketing Manager on strategic direction, complex challenges, and innovation within our SEO offering.

Mission Statement

The primary mission of the SEO Expert is to ensure that client SEO strategies are executed effectively, proactively, and with measurable business impact. This means anticipating challenges, adapting to changes in search behavior, and consistently delivering strong organic growth for e-commerce clients.

About the Role

As our SEO Expert, you will take full ownership of SEO strategy and execution for a portfolio of e-commerce clients. This is a client-facing role that combines strategic responsibility with hands-on implementation.

You will be responsible for developing, executing, and continuously improving SEO strategies that drive measurable organic growth. This role requires you to think ahead, identify risks early, and solve problems before they impact performance or client confidence.

You will work autonomously on day-to-day client work while collaborating closely with the Marketing Manager on strategic direction, complex challenges, and innovation within our SEO offering.

Mission Statement

The primary mission of the SEO Expert is to ensure that client SEO strategies are executed effectively, proactively, and with measurable business impact. This means anticipating challenges, adapting to changes in search behavior, and consistently delivering strong organic growth for e-commerce clients.

About the Role

As our SEO Expert, you will take full ownership of SEO strategy and execution for a portfolio of e-commerce clients. This is a client-facing role that combines strategic responsibility with hands-on implementation.

You will be responsible for developing, executing, and continuously improving SEO strategies that drive measurable organic growth. This role requires you to think ahead, identify risks early, and solve problems before they impact performance or client confidence.

You will work autonomously on day-to-day client work while collaborating closely with the Marketing Manager on strategic direction, complex challenges, and innovation within our SEO offering.

Mission Statement

The primary mission of the SEO Expert is to ensure that client SEO strategies are executed effectively, proactively, and with measurable business impact. This means anticipating challenges, adapting to changes in search behavior, and consistently delivering strong organic growth for e-commerce clients.

About the Role

As our SEO Expert, you will take full ownership of SEO strategy and execution for a portfolio of e-commerce clients. This is a client-facing role that combines strategic responsibility with hands-on implementation.

You will be responsible for developing, executing, and continuously improving SEO strategies that drive measurable organic growth. This role requires you to think ahead, identify risks early, and solve problems before they impact performance or client confidence.

You will work autonomously on day-to-day client work while collaborating closely with the Marketing Manager on strategic direction, complex challenges, and innovation within our SEO offering.

Mission Statement

The primary mission of the SEO Expert is to ensure that client SEO strategies are executed effectively, proactively, and with measurable business impact. This means anticipating challenges, adapting to changes in search behavior, and consistently delivering strong organic growth for e-commerce clients.

About the Role

As our SEO Expert, you will take full ownership of SEO strategy and execution for a portfolio of e-commerce clients. This is a client-facing role that combines strategic responsibility with hands-on implementation.

You will be responsible for developing, executing, and continuously improving SEO strategies that drive measurable organic growth. This role requires you to think ahead, identify risks early, and solve problems before they impact performance or client confidence.

You will work autonomously on day-to-day client work while collaborating closely with the Marketing Manager on strategic direction, complex challenges, and innovation within our SEO offering.

Mission Statement

The primary mission of the SEO Expert is to ensure that client SEO strategies are executed effectively, proactively, and with measurable business impact. This means anticipating challenges, adapting to changes in search behavior, and consistently delivering strong organic growth for e-commerce clients.

About the Role

As our SEO Expert, you will take full ownership of SEO strategy and execution for a portfolio of e-commerce clients. This is a client-facing role that combines strategic responsibility with hands-on implementation.

You will be responsible for developing, executing, and continuously improving SEO strategies that drive measurable organic growth. This role requires you to think ahead, identify risks early, and solve problems before they impact performance or client confidence.

You will work autonomously on day-to-day client work while collaborating closely with the Marketing Manager on strategic direction, complex challenges, and innovation within our SEO offering.

Mission Statement

The primary mission of the SEO Expert is to ensure that client SEO strategies are executed effectively, proactively, and with measurable business impact. This means anticipating challenges, adapting to changes in search behavior, and consistently delivering strong organic growth for e-commerce clients.