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For one of our clients, we are looking for an A/B Testing Project Manager, remotely from Eastern Europe or Latam.

As an A/B Testing Project Manager, you will oversee the coordination of large-scale web optimization projects, working with cross-functional teams to drive successful outcomes. You will manage a team that includes researchers, designers, developers, and analysts to execute A/B tests and ensure they run smoothly. This role requires strong strategic thinking, exceptional communication skills, and the ability to energize both internal teams and clients. You will also be responsible for planning and presenting the roadmap for future tests, ensuring deadlines are met, and providing insights from the A/B tests to clients.

Accountabilities:

METRO is one of the top employers in the country with over 11.000 employees. Operates one of the largest retail networks, My market, with 230 outlets and is also the leading company in wholesale consumer goods with 50 METRO Cash & Carry stores countrywide.

We are looking for a Junior Marketing & Insights Analyst

Junior Marketing & Insights Analyst responsibilities include researching consumer behavior and exploring market trends and opportunities. This role uses this information to produce reports that identify areas of growth, customer marketing strategies based on research patterns they've identified through their studies, as well as client acquisition methods such as an inefficient place within a funnel where there could be more conversions happening than before.

What you will focus on:

Reporting & Insights: 

• Segment customers based on revenue and purchase frequency to deliver targeted messaging.
• Analyze and report on CRM campaign performance (email, push, in-app, SMS) targeted both to B2B and B2C audiences, offering actionable insights for optimization.
• Assist in reporting on both B2C and B2B ecommerce channels
• Work closely with the CRM Manager on measuring the effectiveness of the annual customer marketing strategy and report on activation results